Netflix has partnered with eOne and Hasbro to bring two of the company's brands to the streaming service for new shows. Transformers: BotBots and a My Little Pony GG5 series are being developed for the service. This comes as Netflix continues to expand its animation slate, and as Hasbro look to take more control over expanding its brands in the entertainment landscape.
Transformers: BotBots is a 20-episode animated comedy that centers on the mischievous little of the same name from Hasbro's popular toy line. Kevin Burke and Chris "Doc" Wyatt (Spider-Man, Stretch Armstrong & the Flex Fighters) are on board as executive producers and showrunners. A logline for the show has also been revealed, which reads as follows.
"BotBots are Transformers robots that disguise themselves as everyday mall objects. By day, these BotBots hide quietly on store shelves but at night, they jump into adventure until a group of BotBots called 'The Lost Bots' run into the mall security guard and put all the bots in danger. Will these misfits be able to overcome their differences, defeat the security guard and gain acceptance in the eyes of the other bots?"
Netflix has already been in the Transformers game for a bit. They are currently in the middle of the War for Cybertron trilogy. The anime series is being released in three chapters, though it is aimed at a more mature audience. In this case, Hasbro and Netflix are seemingly targeting younger viewers. Olivier Dumont, eOne's President of Family Brands, had this to say.
"We are delighted to partner with Netflix to bring an all-new Transformers story to life and explore a whole new universe with BotBots. Transformers storytelling has expanded into so many new avenues and we can't wait to surprise both existing fans and new fans coming to the franchise for the first time with these fun bots who are definitely more than meets the eye!"
As for My Little Pony 5G, the series expands the scope of the franchise on Netflix. It had previously been announced that an animated feature based on the popular toy line was in the works for the streaming service as well. The series and movie will be connected. Per eOne, they will "introduce a new generation of ponies to a new generation of fans." The characters will be reimagined for the first time in CGI in what they promise will be a "theatrical quality feature." The movie is set to arrive sometime this fall.
Interestingly, Nickelodeon recently announced a new Transformers animated series as well. Hasbro, it seems, is not afraid to spread the love to various studios and networks. To that point, a few new Transformers movies are also in development, including an animated feature and an alleged Beast Wars spin-off. Bumblebee 2 is, additionally, said to be in development following the success of the 2018 movie, which served as a soft reboot of the live-action franchise. You can check out the announcement from the Netflix Family Twitter account.