HBO has issued a series order for their Untitled Rock 'n' Roll Project, an hour-long drama series which will shoot in New York and will be executive produced by Martin Scorsese and The Rolling Stones singer Mick Jagger. Set in 1970s New York, the series will explore the drug- and sex-fueled music business as punk and disco were breaking out, all through the eyes of a record executive trying to resurrect his label and find the next new sound. Martin Scorsese is directing the pilot episode, written by Boardwalk Empire creator Terence Winter. The writer and director will serve as executive producers alongside Mick Jagger, Rick Yorn, Victoria Pearman, Emma Tillinger Koskoff and George Mastras.
Bobby Cannavale stars as Richie Finestra, the founder and president of a top-tier record label (American Century Records) with a great ear for discovering talent, who undergoes a crisis of character when confronted with a life-altering decision. Olivia Wilde portrays Devon Finestra, Richie's wife, a former actress/model who lived a Bohemian life in 1960s New York. Richie's crisis causes strain on their family and propels her to re-immerse in her former lifestyle.
Ray Romano also stars as Zak Yankovich, one of Richie's partners, the tough and savvy Head of Promotions of American Century with decades of experience dating back to the dark, mob-infested days of the recording business. Juno Temple plays Jamie Vine, an ambitious assistant in the A&R Department of American Century. She uses her keen abilities to manipulate people and blend into the various subcultures of the New York music underground in order to break through the glass ceiling and get ahead at the record label.
The cast also includes Andrew Dice Clay as Frank "Buck" Rogers, the cocaine-fueled owner of a chain of radio stations, Ato Essandoh as Lester Grimes, a former singer and ex-colleague of Richie Finestra, and Max Casella as Julius "Julie" Silver, the Head of A&R of American Century, who struggles to stay hip and relevant in the young man's game of the rock 'n' roll business. James Jagger plays Kip Stevens, lead singer of early punk-rock band Nasty Bits, Jack Quaid stars as Clark Morelle, a young A&R executive at American Century who struggles for a foothold in the competitive environment of the A&R team, and Birgitte Sorenson portrays as Ingrid, a Danish actress favored by Andy Warhol and close friend of Richie Finestra's wife, Devon. Rounding out the cast is P.J. Byrne as Scott Levitt, Head of Legal for American Century Records, J.C. MacKenzie as Skip Fontaine, Richie's partner and Head of Sales for American Century Records, Bo Dietl as Joe Corso, a thuggish "independent promotion man" who may or may not have ties to organized crime, Armen Garo as New York mob boss Corrado Galasso, Robert Funaro as Tony Del Greco, chief enforcer for a New York mob boss and Joe Caniano as Leo, Richie's longtime chauffeur and confidante.